Reeler Mark II

JDR - Explainer Animation

This 2D/3D explainer animation showcases the benefits of JDR’s new Reeler Mark II whilst also providing an introduction to JDR’s broader work and their market position for potential customers.  We used a graphic style to ensure that all of the key points were communicated clearly.




JDR required an animation that clearly explained the benefits of their innovative new Reeler Mark II.  In addition to this, they wanted the animation to function as a sales tool.  We worked together with them to carefully balance these objectives and create an animation appropriate for use both online and at sales meetings, presentations and exhibitions.

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